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The United States Tennis Association, like many large and successful organizations, has implemented a process for identifying, developing and circulating Best Practices.  This process enables successful programs and events to be circulated and shared, saving time and energy, resources and eliminating the need to “recreate the wheel.”

The Sectional Marketing, Sales & Public Relations Committee of the USTA oversees this compendium of Best Practices with the assistance of the USTA SERV committee. Click on the links below to view these Best Practices summaries.

Community Tennis

Marketing and Communications 

Advanced Media


Questions or comments regarding Best Practices can be directed to Noah Goldman (jekmarket@aol.com)  or John Ehlen (jehlen@penton.com).

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