Tennis and Education Campaign
USTA Northern | May 5, 2017
There is a strong body of evidence that points to a positive correlation between involvement in tennis and academic performance, community involvement, and healthy behaviors. Sadly, many youth who are most at-risk for poor outcomes often face significant barriers to participating in sports. According to the ASPEN Institute, sport participation rates among youth living in households with the lowest incomes are about half that of youth from wealthier homes.
Recognizing this as a significant challenge among low-income youth in the Twin Cities, USTA Northern and Youthprise have joined forces to systematically leverage resources, strengthen infrastructure, and maximize the effectiveness of local partners. Currently in the Minneapolis/St. Paul area, more than 7,000 youth are served each year through urban tennis and education programs; however, there is a critical need to do more both in terms of depth and reach.ADVERTISEMENT
Through the Urban Youth Tennis and Education Campaign, we will break down barriers to participation, expand no- and low-cost play opportunities, enhance the incorporation of academics and art, build confidence, resilience and grit in young people, and provide safe spaces with caring adults who are invested in mentoring and keeping youth on a path to success. Youthprise has pledged a match of $125,000 to kick-start this campaign, and the USTA Foundation has signed on to be the first cornerstone supporter with a $50,000 contribution.
To maximize the power of this collaboration, we are seeking passionate committee members and supporters to help us engage additional funding partners. To learn more about joining our effort, please contact Sandy Smith at firstname.lastname@example.org.
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