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Grow the Game Grant

Tennis is one of the fastest growing sports in the U.S. To help continue to drive the momentum and to help organizations manage this opportunity, a new USTA Grow the Game Grant is now available. It’s intended to encourage and recognize local Organizations who are actively engaging new and returning players into the sport in a safe and meaningful way. Grants can be used to help with coaching costs, tennis balls, teaching equipment (tubes, carts, hoppers), cleaning/sanitizing efforts, or marketing.

 

At the present time, $3 million dollars in Grow the Game Grant funding is available. Funding will be determined based on a variety of factors, including the number of new and returning players an Organization provides in eligible Programs between May 1st and November 1st, 2021.

 

This is a competitive Grant and applications, verified Program information, and completed Program Participant Validation Forms will be evaluated in the order in which they are received. The deadline for applications is October 1, 2021. 

 

Promote your programs with professionally designed templates, available in the Marketing Generator!

 

The USTA Grow The Game Grant is intended to continue the  RELIEF and RECOVERY and REBUILD support for the Tennis Industry by assisting organizations with the delivery of  entry-level programs for new and returning players. The Grant is intended to defray some of the costs of delivering quality entry-level programs for those organizations actively engaging new and returning players into the sport in a safe and meaningful way. 

  • Grant Application Opens: Grant Application Now Open
  • Timeframe for Eligible Programs: May 1, 2021 through November 1, 2021 
  • Deadline to Apply for Grant: October 1, 2021
  • Deadline to Submit Player/Program Validation: December 1, 2021
  • Applicants Will Be Notified of Award or Declination: 15 business days following validation document submission

 

Is there a deadline to submit an application?

 

Yes, applications will be accepted until October 1, 2021. We encourage you to apply early as applications and supporting documents will be evaluated in the order in which they are received. 

 

What is the timeframe for programs? 

 

May 1st through November 1st 

 

How long do I have to provide program and participant validation information after being accepted into the Grant program?

 

The deadline for program and participant validation information is December 1st. 

What type of organization is eligible to apply for a Grow The Game Grant?

 

The type of eligible organization may vary, and include parks, schools, NJTL, community tennis associations, and other entities.

 

What qualifies as a new or returning player?

 

A new player is an individual who has never participated in an organized program. A returning player is an individual who has not played in a coach-led organized program in the past 12 months.

 

What is considered open to the public?

 

For purposes of this Grant, your Organization makes its programs available to the public.

 

Can an individual receive a grant?

 

No. The Grantee must be an organization and in good standing with local, state, and federal guidelines. 

 

What programs are eligible in order for an Organization to be considered for a grant? 

 

Programs must provide group entry-level tennis that involve a minimum of 4 sessions per participant 

 

What if my program started before the application was available on Tennis Industry United? 

 

Only programs beginning May 1 or later, through November 1st  are eligible for consideration.

What are the specific funding levels of Grow The Game Grant?

 

Grant award amounts will vary, based on the number of new and/or returning players who complete a qualified Program, the availability of funding at the time all Grant requirements are completed, and is in the sole discretion of the USTA:

 

  • Between #8-20 players, Grant for $10/player (minimum 8 players to receive a Grant)
  • Between #21-50, players Grant for $11/player
  • #51 players or more, Grant for $12/player
  • There is no guarantee that the maximum award per number of players will be issued even if all criteria is met.

 

For example:

 

If 60 new or returning players participated in an entry-level program, the grant breakdown would be as follows.

 

60 x $12 = $720

 

How should funds be utilized from the Grow The Game Grant?

 

The intent of the Grant is to defray some of the costs of delivering quality entry-level programs that meet the criteria for those organizations actively engaging new and returning players into the sport in a safe and meaningful way. 

 

Please see examples below - 

 

  • Coaching costs
  • Tennis balls, teaching equipment (e.g. tubes, carts, hoppers)
  • Cleaning Services
  • Marketing
  • Other tennis-related expenses

 

Will I need to show how I spent/intend to spend the grant funds?

 

No, but you are asked to identify how you will use the funds, and the funds are intended to be utilized for the above type of items.

 

Is this a competitive grant?

 

Yes. Grant funds are limited, and Grant awards are evaluated on a first-come, first-served basis.  Grants are awarded at the sole discretion of the USTA to the Organizations completing the process in the order in which they were received, but there is no guarantee that meeting all the requirements will result in full or partial funding due to the limited funds available. 

 

Is there other USTA funding available?

 

Please stay up to date with Tennis Industry United and check with your USTA Section and/or District for additional grant opportunities.

 

Is there a maximum grant amount?

 

The maximum funding amount may be determined by your respective USTA Section.

What if I have programs at multiple sites?

 

On the initial application, please include the facility information for the site where the majority of qualifying programming will be held. You will be asked to provide facility details regarding any additional sites during the verification process after your programs have been completed. 

 

Where can I find the player and program verification documents? 

 

These documents will be sent to you from a USTA representative. 

 

What information do I need to provide regarding completed programs? 

 

You must provide the program name, program URL (if utilizing Serve Tennis), program start and end dates, the number of participants, coach’s full name and email address, facility name, and facility address. 

 

What information do I need to provide regarding participants? 

 

You must provide the participants’ full name and indicate whether the individual is a new or returning player. 

How will I know that my Grant application was submitted successfully?

 

Upon submission of the Grant application, you will be directed to a ‘Thank You’ landing page. In addition, the primary contact and Facility Manager will receive an email response with a copy of the application. If you do not receive this email, please check your spam folder.

 

How long is the Grant funding decision process?

 

After you have submitted the completed final requisite validation documents, if there are no further questions or follow-up necessary, you will receive a final funding decision within 15 business days of completion of the process.

 

How will an Organization know if a grant will be awarded? 

 

After submitting the Program Participant Validation, organizations will be notified of their Grant status within 15 business days. If the organization receives an award notification, a check will arrive within the next 30 days of the notification.

What is Serve Tennis?

 

Serve Tennis helps you manage your tennis business, all in one place. This flexible tool allows you to automate your administrative and management processes, take online payments, register players and communicate with your customers, so you’ll have more time to focus on delivering an optimal tennis experience at your facility.

 

Where can I go for a training / tutorial on Serve Tennis?

 

Please click here to view a video overview of Serve Tennis

 

How do I sign up for Serve Tennis?

 

Please click here to access Customer Care articles regarding how to get started in Serve Tennis

 

How do I register my programs in Serve Tennis? 

 

Please click here to access Customer Care articles regarding Programming in Serve Tennis

 

How do I register my participants in Serve Tennis? 

 

Please click here to access a Customer Care article regarding how to add a player to a program

 

How do I download a participant roster from Serve Tennis? 

 

Please click here to access a Customer Care article regarding how to print or export an attendee registrant.

Who is my point of contact throughout the grant process?

 

Your organization will have a USTA representative throughout the grant process which will be initiated by an introductory email. 

 

Where is the link to Safe Play?

 

Please click here to access the Safe Play webpage.



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