Rebecca Falkner Axelrod named executive director of USTA Heart of America
March is Women’s History Month, and we’re excited to make a historic announcement about an outstanding woman returning to our district. Former collegiate tennis player Rebecca Falkner Axelrod has been named executive director of USTA Heart of America!
Originally from Kansas City, Rebecca is excited to return to her roots as she hits the ground running in her new role. “I’m very excited to come back to KC,” she said. “It’s a full-circle moment, since I started playing tennis in this district and now I am in charge.”
Rebecca has dedicated much of her life to growing the game of tennis and is a champion for adaptive sports in her role on the USTA National Adaptive Committee. She has master’s degrees in Sports Administration and Leadership from Augustana University and in Sports Law and Business from the Sandra Day O’Connor College of Law at Arizona State University.
While she was in the Phoenix area pursuing one of her degrees, Rebecca was active with nonprofit ACEing Autism, where she serves on the Board of Directors, and Programs for After School Success, or PASS, for short. Rebecca’s focus on philanthropy recently earned her the 2023 USTA Southwest Community Tennis Volunteer of the Year Award.
In her new role as executive director, Rebecca plans to dedicate her efforts toward growing the game of tennis in our district through several different avenues. “I’m excited to continue growing and advocating for the sport through leagues, tournaments, [diversity, equity, and inclusion] DEI, juniors, community development, and more.”
Please join us in welcoming Rebecca back home to Kansas City and USTA Heart of America! We’re thrilled she’s decided to join us, and we can’t wait to see the impact she makes on tennis in the communities we serve.
To learn more about Rebecca Falkner Axelrod, please read this article from USTA National.
Related Articles
-
PlayReplay Line CallingJanuary 26, 2026Overland Park Racquet Club debuts PlayReplay electronic line calling on all 14 indoor courts, delivering real-time stats and a next-level match experience for players. Read More -
New Courts, New HeightsJanuary 16, 2026With support from USTA Tennis Venue Services grants, St. James Academy built eight new tennis courts to provide its boys' and girls' teams a true home-court advantage. Read More -
Tennis Leaders CelebratedDecember 15, 2025USTA Heart of America honored Anthony Perkins and Rod Zerni as Hall of Fame inductees for their impact on junior development, high-performance coaching and club leadership. Read More