USTA Industry and Sales team hosts provider appreciation events in three cities
The Industry and Sales Team coordinated with USTA Southern and the USTA North Carolina, Tennessee and Louisiana districts to host three provider appreciation events. These events included 3-hour interactive educational sessions, topic-based roundtable discussions, and a few rounds of TopGolf and networking for tennis operators of all types. They also highlighted current USTA programs and services, partnerships and products designed to help providers grow their programs.
Throughout the early summer tour throughout the south, 150 key leaders, influencers and drivers of tennis in these key markets came out to learn, connect and engage.
“These events were instrumental in creating personal connections between various stakeholders in the tennis industry, including National staff, Section staff, State staff, and local tennis provider networks,” said Justin Landis, USTA Senior Manager, Grassroots Sales and Partnerships.
“We're all invested in growing the game, and it was great to bring us all together for networking and shared learning.”
- /content/dam/usta/Articles/2024-photos/20240708-provider-event-lafayette-p.jpg
- /content/dam/usta/Articles/2024-photos/20240708-provider-event-nashville-p.jpg
- /content/dam/usta/Articles/2024-photos/20240708-provider-event-charlotte-a.jpg
Related Articles
-
Tennis growth in 2025February 18, 2026According to the independent study findings, the growth of tennis was driven by more play occasions, more players coming and staying in the sport, and strong momentum from play by women and communities of color. Read More -
Player-First TennisFebruary 17, 2026With rising participation and new community partnerships, Terry Neal's player-first approach is helping energize leagues and tournaments while expanding access to tennis. Read More -
BHM: Noel HintonFebruary 17, 2026For Noel Hinton, an 18 year-old tennis player from the Houston area, says tennis has been more than a game—it’s been a lifeline, a mental anchor and a bridge to community. Read More