Bangor, ME: Where Tennis Meets Community
BANGOR, ME - Every week in Bangor, more than 70 kids and adults grab their brand-new Wilson racquets and balls and head to one of the busiest Tennis in the Parks programs in all of New England - a testament not only to the sport’s rising popularity but also to the dedicated leadership driving it.
USTA New England partners with local parks and recreation departments to bring Tennis in the Parks to new and beginner players of all ages. With more than 80 sites throughout New England, Tennis in the Parks is growing the game by making it easy to try, fun to stick with, and rooted in local connection.
“What’s made it special and what others can learn is that we can’t reach people without the rec departments or the coaches. We just need the right people who can reach the community.” said Eric Driscoll, Tennis in the Parks Manager for USTA New England.
In Bangor, that person is Coach Cindi Howard. For Howard, tennis is not just about the love of the game, but also the love of connection.
“I make it a priority to build personal relationships,” Howard said. “I love working with kids, but I really enjoy working with adults because you can connect on a different level. We’ve had great conversations, and I’ve developed real friendships with many of them.”
Howard is also the head coach of Bangor High School’s boys’ varsity tennis team. When she was referred by the Bangor Parks and Recreation Department to coach Tennis in the Parks, she jumped at the chance. Howard’s sessions quickly gained popularity.
She called upon her friend, Sam Picard. Picard and Howard began a professional relationship when he came onto the high school team as an assistant coach. Picard was instrumental in aiding the tennis team’s success, creating more opportunities for less developed players and taking charge of the JV team. Howard saw his strengths and recognized their chemistry, which led to the invitation to join Tennis in the Parks.
Tennis in the Parks is a totally different animal than high school tennis. Both Howard and Picard have special education backgrounds and a lot of patience. This gives them the skillset to work with beginners in tennis.
“The biggest thing is to go out there and tell the kids this is for fun. I tell them, ‘don’t have high expectations, be patient,’” Howard said.
In most small cities the size of Bangor, 10-12 kids might be expected at a Tennis in the Parks class. But Howard and Picard’s 3rd - 5th grade summer program drew 36. With 24 players initially on the waitlist, the demand was so great that the coaches decided to add another time slot, allowing even more players to try tennis.
“I was really shocked,” Howard said. “When they told me we had all these kids on the waiting list, I was like, you’re kidding me! Sam, we have to do something about this. We have to add another day."
The overwhelming demand in Bangor is no accident. It is a direct reflection of the kind of coaches Tennis in the Parks is built around.
“We look for people who are patient, personable, and positive. They’re trained and given the resources and support to lead the programs, with the goal to give the players an excellent experience learning to play tennis," Driscoll said. “Coaches are selected less for their tennis resumes and more for their energy and outlook.”
That approach of empowering local leaders has been essential to Bangor’s success.
“We customize and scale programs, and are careful not to offer any where we might compete with existing public park-based programs.” Driscoll said. “That flexibility means meeting each parks and rec department where they are. Aligning with their specific mission, offering cost-effective options, and letting them shape the program for their community are essential.”
Driscoll recognized this when Bangor was in desperate need of new tennis facilities two years ago. This allowed Howard to work her vision into the new courts, making it the perfect fit for Bangor specifically. Largely thanks to Howard and the city’s Tennis in the Parks program, the Bangor Parks and Rec Department won the Maine Tennis Association’s Park and Recreation Department of the Year in 2024.
None of this would be possible without Tennis in the Parks and a great coach. It’s programs like this, and leaders like Howard and Picard, that show just how powerful tennis can be when it’s rooted in connection and community.
For anyone looking to get involved in their community, Tennis in the Parks might be the right fit. Apply now to become a coach or sign up to play this fall.
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