Grow the Game

You're Growing the Game, Now Get Rewarded 


The Grow the Game Grant is a recognition and reward for organizations that are offering entry-level tennis programs aimed at new and returning players. With tennis on the rise in the United States, we know many of you are already offering entry-level programming, and the USTA wants to help organizations like you capitalize on the growth in tennis.  


USTA Mid-Atlantic aims to award $132,000 in Grow the Game grant funding. All accepted Grow the Game grant recipients in the Mid-Atlantic Section will receive one complimentary Grow the Game tennis court sign (while supplies last). 


Apply for the Grow the Game Grant Now!


In addition, USTA Mid-Atlantic is offering the MAS Bonus Incentive program to accepted grant recipients as a way to receive additional rewards. 

MAS Bonus Incentive Program


Earn more by participating in the MAS Bonus Incentive Program. You’ll receive:

  • Har-Tru: a $250 Gift Card (while supplies last), 20% discount on online orders*, and a complimentary facility consultation service
  • Diadem Sports: Below wholesale pricing of ball cases and free shipping for orders of 6 cases or more, and 2 free cases provided by the Section (while supplies last)
  • Access to additional discount opportunities through USTA MAS partners


To qualify for the Bonus Incentive Program, grant recipients must complete the following:

  • Complete Opt-In Form

  • All of the organization's tennis coaches be Safe Play approved

  • Incorporate data release language in player registration 

  • Complete at least one of the following three:

    • Run a Team Challenge Series before November 1, 2021

    • Host a “Try Tennis Day” free event before November 1, 2021

    • Use Serve Tennis as your organization’s official registration platform for Grow the Game programs


Take Advantage of the Bonus Incentive Program


Plus, check out these FREE "Try Tennis Day" templates for you to use! 

Email Template - Adult Events

Email Template - Youth Events

Try Tennis Day Flyer - Option 1

Try Tennis Day Flyer - Option 2


Ready to grow your business and the game? Learn more about the Grow the Game Grant, the Bonus Incentive Program, tips for completing the application, and answer any questions you may have by watching this webinar


Learn more about the Grow the Game Grant and application process.



  • Programs must provide group entry-level tennis that involves a minimum of 4 sessions per participant

  • Programs or facilities must be open to the public

  • Register Programs on Serve Tennis or utilize their own registration platform (must meet Program and Participant validation obligations)

  • Programs must run between May 1 and November 1, 2021

  • All programs must be complete before Organization submits Program Participant Validation Form


DATES & DEADLINES (while supplies last)*

  • Grant Application Opens: May 17, 2021

  • Timeframe for Eligible Programs: May 1, 2021, through November 1, 2021 

  • Deadline to Apply for Grant: October 1, 2021

  • Deadline to Submit Player/Program Validation: December 1, 2021

  • Applicants Will Be Notified of Award or Declination: 15 business days following validation document submission

Apply for the Grow the Game Grant Now!


*terms and conditions apply


Thank you to our partners for supporting USTA Mid-Atlantic Grow the Game Grantees:



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